The excitement is mounting here at Cycling Plus as we count down the days until The Cycle Show & London eBike Festival, which runs from 22-24th April at Alexandra Palace in north London.


The huge space will be packed with over 100 of the industry’s most exciting brands and is a must if you consider yourself a cycling enthusiast.

UK's Elizabeth Deignan pictured in action during the first edition of the women elite race of the 'Paris-Roubaix' cycling event, 116,5km from Denain to Roubaix, France on Saturday 02 October 2021. BELGA PHOTO ERIC LALMAND (Photo by ERIC LALMAND/BELGA MAG/AFP via Getty Images)

On stage

We can’t wait to see Lizzie Deignan (above) take to the stage as just one of many well-known faces from cycling past and present. The former road and track world champion and current Paris-Roubaix champion will be at the show on Sunday 24th April.

Also on stage during the long weekend will be Jo Rowsell and Adam Blythe, who’ll be talking to ToB race director Mick Bennett about their favourites for this year’s Women’s Tour and the Tour of Britain route; plus if you’re there on the Friday or Saturday, you may be lucky enough to see two of the finest Classics riders of all time: Vitus brand ambassador Sean Kelly and Tom Boonen, one of Belgium’s greatest-ever riders. Oh, and keep an eye out for David Millar, Cycling Plus columnist Ned Boulting and more big names too!

Shop till you drop

Fancy doing some shopping while you’re there? You’ll struggle to come out empty-handed, thanks to the vast array of stunning bikes, tech, gear and gadgets from brands including Specialized, SRAM, Continental, Cannondale, Canyon, BMC, Vitus, Ridgeback, 3T, Tern, Haibike, Schwalbe, Riese & Muller, Bosch, Swift Carbon, Ribble plus all the UK’s top distributors showcasing cycling’s best brands. Look out for the exciting new product launches too.

Testing, testing

And who wouldn’t want to take their pick of the latest bikes for a spin outside at the Demo Village? Speed around the 1.5km road/commuter-bike circuit, or try out the exciting gravel/mountain biking track.

eBikes galore

There’ll also be a whole show within a show for eBikes this year. Take a test ride on a Haibike, Raleigh or Tern perhaps, get buying advice from the team at Rutland Cycles or head to the stage area to learn more about this fast-growing area of biking.

More like this

BikeRadar Jaw Droppers competition

Prepare to be amazed by innovative road, gravel and mountain bike builds from some the industry’s best bike designers, and vote for your favourite bike in the gallery. The winning build will get the first-ever Jaw Droppers trophy and a cash prize. Brands include: Festka, Cinelli, Enve, Enigma, Ribble, Spoon Customs, Basso, and Forbidden. Which one will get your thumbs up?

Whacky races

Don’t worry, you don’t have to leave the little ones at home. Kids will love racing balance bikes at the Vitus-sponsored children’s track. Start them young with the Fastest Laps competition, but try not to be the competitive parent on the sidelines!

Discounted tickets

Subscribe to Cycling Plus magazine? Then don’t forget you can save 25% on tickets by heading to and entering your promotional code CP25 at checkout. We look forward to seeing you there: come and say hi to us at the Cycling Plus/MBUK stand number G390…


For more information on the Cycle Show, visit, or for the London eBike Festival powered by Shimano Steps, visit